COURSE DESCRIPTION
Are you planning to start your own business but still haven’t found a way to advertise your products?
Do you have an online business, but still cannot use online advertising tools for products?
Are you passionate about marketing and want to build a methodical online product advertising process?
All those issues will be covered in “Effective online business methods for products” – this course provides you with a practical, methodical
LEARNING OUTCOMES
- Know how to analyze and evaluate business products
- Know how to analyze and choose the right marketing channel for business products
- Know how to optimize, increase the effectiveness of ads for keywords
- Implement advertising on all popular online marketing channels: SEO, Facebook, Forum seeding, Email, Youtube
- Use Google tools to do online marketing: Google Adword, Google Webmaster.
- Know how to use software to take care and manage customers: Email marketing of Mailchimp, CRM Vtiger
- Know how to use the Google Analytics tool to self-assess the online marketing process from which to come up with a plan to improve the marketing process
- After the course, students will have in hand a comprehensive process of monitoring, researching, evaluating, and bringing products to business.
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